Press and Media

Attorney Charlotte Towne aka "The Mermaid Lawyer®️" has devoted her practice to the representation of creative and innovative businesses and individuals since 2009. Her law firm, Charlotte Towne, P.A., provides legal services in the areas of trademark and copyright for all businesses, intellectual property licenses, and contractual matters in the areas of music, film, television, art, fashion, theatre, internet, social media, and licensing. Charlotte’s entertainment clientele has included reality television celebrities, famous rappers, social media influencers, record labels, film production companies, songwriters, and more. Her trademark and copyright clientele have included fashion brands, soap companies, cigar companies, toy companies, skin care services and products, entertainers, 3D printing companies, and more.

Charlotte has been an active member of the Florida Bar Entertainment, Arts, and Sports Law section (EASL), serving in a multitude of leadership positions, including as the 2016-2017 EASL Section Chair. Charlotte has spoken on numerous legal panels over the years for the ABA Forum on the Entertainment and Sports Industries, EASL, and North American Law Summit, and at various law school symposiums.

Many also know Charlotte as an avid mermaid lover and mother of two.

In 2018, Charlotte started her first mermaid business teaching mermaid swimming classes and leading mermaid parties for kids and adults. Her students wore swimmable mermaid tail and fulfilled their dreams of transforming into mermaids. She is also lifeguard certified and performs as a professional mermaid with Mermaid Elle and the company AquaViva Productions, a division of Viva Entertainment.

Charlotte’s other entrepreneurial endeavors include inventing a transforming doll. It is utility patent pending and can take the form of any fantasy character through its proprietary transforming mechanisms.

Charlotte is currently in the process of creating other toys and games for licensing, including the game "In The Doghouse".

Charlotte is also a consultant for Fin Fun, the world’s most recognized mermaid tail company. She is also Fin Fun’s Mermaid University ambassador and spokesperson.

Charlotte has appeared in many television news media productions, including on Deco Drive to teach TV host Chris Van Vliet how to swim in a mermaid tail and recently on Bloom and Daytime TV for Fin Fun’s Mermaid University.